One Today brings charitable crowd-funding to your smartphone – 1 new cause every day.

WP_20131122_19_11_06_ProWhat could you do with $1? Probably not a lot right.

Well what could 100 people do if they each chipped in a dollar? A thousand people? A million?

It’s the spirit of giving, and it’s important that we check in from time to time. Our tech can be used for trivial things and terrific things.

When it comes to crowd-funding, million dollar projects take up most of the mind share, but we haven’t completely exhausted the idea of bringing a crowd of people to contribute money to an idea. One Today is one possible solution for finding and funding.  A new project is highlighted every day, and users can decide whether they wish to contribute a dollar.

Projects run the gamut of social causes, from protecting coral reef, to fighting malaria, or contributing to the World Food Program. A new cause every day is served up right to your phone.

The idea of small, painless transactions makes a lot of sense. Even a relatively small group can quickly build a significant amount of capital. To that end, just as you might easily share a picture on social networking, One Today provides participants with easy tools to help spread the word on causes they care about.

Google One Today

One Today on Google Play

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