As we’ve seen another carrier struggle recently with unlimited video streaming, and the Net Neutrality implications of throttling or degrading performance for network stability, AT&T looks to be returning to a business model consumers will understand easily: Unlimited Data.
Of course there’s a small catch. Unlimited data plans will be offered as part of a bundled service with AT&T TV (formerly DirecTV).
Earlier this week, Big Blue took the wraps off of their new Unlimted plan for DirecTV, AT&T TV, or U-Verse TV subscribers. They’ll pay $100 a month for the first phone, additional phone lines will cost $40, and the fourth phone line will be free.
It’s an exciting move. Instead of cherry picking a handful of individual services or apps, a fully bundled AT&T customer will have few restrictions on streaming any content they desire. As of now, the only limit appears to be a vaguely worded footnote that at 22GB of usage in a month “reduced speeds may apply”. How that might be enforced is still unseen, but it’s a fairly healthy chunk of mobile data for folks looking to move up from plan that often start users off around 10GB per month.
You can read the full AT&T press release below.
Continue reading “AT&T Revives Unlimited Data for AT&T TV Subscribers”
Customer data is valuable, tracking trends and brands. It’s largely how users “pay” for services like Facebook.
Lately though, a number of services have started sharing perks with customers who volunteer to share info with brands and services. AT&T recently announced a partnership with Aquto to monetize this data gathering and offer their customers additional data for their plans.
Taking surveys, watching ads, or participating with product trials will net AT&T subscribers additional data for their monthly cap. It’s similar to the Google Rewards app which awards Google Play credit for taking surveys.
Users engage through a free app, and participating can reward customers up to an additional gigabyte of data per month.
This could be a novel way for AT&T to offer up a little “profit sharing” as Big Blue has struggled in the past with other data initiatives . You can read the full press release below.
Continue reading “AT&T Offers Data Perks for Taking Surveys”
I’ve been complaining about this for YEARS. Each month you buy a bucket of data. If you use more than that bucket you pay a penalty, but if you don’t use the whole bucket you don’t get a credit or a benefit. Instead the carrier takes your unused data and throws it away, and you pay full price for a new bucket next month.
Starting in January of 2015, T-Mobile will roll that data over into a special store they’re calling the Data Stash. It will come to all plans including data only Tablet plans. To sweeten the deal, customers will also start off with 10GB of data in their stash.
I’ve been hoping a company would do this since we moved over to data caps on cellphone contracts. I was so goofy happy, I jumped immediately into a Live Hangout and started throwing things.
The full T-Mobile press release is below, and they always put out funny releases.
Continue reading “T-Mobile to Unleash Rollover Data in 2015 – Un-Carrier 8.0 Announcement”
If you’re looking to score one of Apple’s new iPads with LTE and WiFi connectivity, Big Blue will be offering up these new tablets for $0 for those customers using a Mobile Share Plan.
The tablet installment plan runs twenty months with the iPad Air 2 divided up into twenty payments of $31.50 and the Mini 3 costing $26.50 per month.
You can get the full scoop from AT&T’s press release below.
Continue reading “AT&T offers up iPad Air 2 and iPad Mini 3 for $0 Down”
Low cost carrier sweetheart Straight Talk is now starting up a Bring Your Own Device program for GSM enabled tablets.
Announced via their blog, users can BYOT and sign up for monthly data plans starting at $15 a month for 1GB of GSM data with support for LTE where available. Plans top out at $50 a month for 5GB of data. Not a bad way to keep your mobile data habit fed.
You can hit http://www.straighttalkbyot.com/ for more info or to sign up and grab a SIM card.
Well done VZW.
Big Red as decided to pull the plug on their “Network Optimization” plans which would have throttled the data connections on the top 5% of heavy users. Droid Life is reporting on a company spokesperson’s comment:
Verizon is committed to providing its customers with an unparalleled mobile network experience. At a time of ever-increasing mobile broadband data usage, we not only take pride in the way we manage our network resources, but also take seriously our responsibility to deliver exceptional mobile service to every customer. We’ve greatly valued the ongoing dialogue over the past several months concerning network optimization and we’ve decided not to move forward with the planned implementation of network optimization for 4G LTE customers on unlimited plans. Exceptional network service will always be our priority and we remain committed to working closely with industry stakeholders to manage broadband issues so that American consumers get the world-class mobile service they expect and value.
Even more incentive to hold onto those unlimited plans if you’re still rocking one!
The carriers are waging price wars, and AT&T took another blow at family data sharing by introducing new share plans and rates.
Starting today, AT&T’s new plans double the data shared for the same price, which means the smallest plan starts at $130 for 30GB of data, scaling up to 100GB a month plan for $375. All plans support up to ten lines, unlimited talk & text, and unlimited messaging.
This is a promotional rate however, and the sign up period runs through October 31st. If you don’t activate one of these new plans by Halloween, then data rates revert back to their old caps. Once you sign up for the plan though, you will receive that data cap for the life of your account with AT&T.
Check the full press release below!
Continue reading “AT&T Doubles the Data on Mobile Share Plans, But You Have to Act Soon!”
We seem to be in the middle of a carrier price war.
After landing a new CEO, Sprint has been focused on appropriate pricing, after admitting their network can’t quite compete toe to toe with VZW or AT&T. The first step was offering up a new Family Shared Data plan which undercuts the big carriers.
Now they have T-Mobile in their sites with a new unlimited data plan. At $60 a month per line, it’s $20 a month cheaper than T-Mo’s unlimited offering.
“People know Sprint for Unlimited,” said Marcelo Claure, Sprint CEO. “We have long been the leader in offering customers unlimited data and that leadership continues today with our new $60 unlimited plan. Unlimited talk, text and data for $60 is the best unlimited postpaid plan available. And, we’ve listened to our loyal customers; we’re making the Sprint $60 Unlimited Plan available to both new and existing customers.”
The beauty of this announcement is how it catches T-Mobile by surprise. John Legre snarkily announced a new “Free Data” promotion meant to upset Sprint’s Shared Data Plans. Sprint’s move here goes completely un-addressed. Looks like Sprint’s new CEO Marcelo Claure is already making moves to change the perception of the company.
…customers can save $120 over two years versus T-Mobile’s promotional price…and they don’t have to jump through T-Mobile’s hoops and recruit their friends.
While Big Blue and Big Red duke it out in the major leagues, Lil’ Yellow and Lil’ Magenta are getting scrappy.
Full Sprint PR below.
Continue reading “Sprint Slashes Prices on Unlimited Plans to $60 a Month”