Competition is good. Even the threat of competition from companies like Google is spurring more traditional carriers and ISP’s to step up their game. Pricing is getting better in “threat” areas, and speeds are starting to improve. Google doesn’t even need their own Fiber service to be profitable for this experiment to be successful, so long as potential Google customers have access to the next generation of web, media, and advertising services.
Case in point, AT&T is already putting out rumblings of offering their GigaPower Fiber to another community outside of Texas. Residents in North Carolina might soon their broadband increase to 1Gbps over the next two years. This investment should also improve their LTE and WiFi hotspot offerings in the area.
Coming on the heels of Google’s announcement that they were examining expanding Fiber to 33 new cities over the coming years, traditional ISP’s are starting to take the threat seriously. It’s no longer a passing oddity, and are starting to proactively respond. Consumers only stand to benefit so long as competition is increased.
Full AT&T PR below.
Continue reading “AT&T to Beat Google in Offering Gigabit Fiber in North Carolina”







