When I started writing about tech I made a promise to myself that I would try my hardest not to just bag on products. That I would take a second to use something, figure out who it might be for, and whether it could live up to the claims of the company who manufactured it. I can’t say I’ve always perfectly executed this regiment, but I’ve found that it has significantly changed my outlook on consumer electronics. I’m no longer satisfied with “thumbs up / thumbs down” reviews. I want to know about experience.
This opens up a whole world of discussion in that almost no product completely fails in its mission. Often, now the exploration of a gadget is better described by how wide or narrow a particular audience might be. In fact, most tech I get my hands on is actually quite good, once I figure out who it might be designed for.
There’s a particular divisiveness surrounding things like phones and tablets. As geek has become somewhat chic, people identify with certain brands, and those brands start to become a visible indication or description of that individual’s personality. Just like clothes, cars, sunglasses, etc, now our gadgets “send a message” to others about who we are. I’ve certainly been guilty of trying to size someone up by looking at what phone they use and how well they take care of it. Continue reading “Why now is the PERFECT time to diversify your Technology Portfolio, or why you should stop Fanboying and try a competitor’s product…”