Tech as social awareness. I love it.
“Love is Changing History” is a new project headed up by AT&T built around sharing personal stories from the LGBTQ community. Two online films co-directed by Lance Bass and Pauley Perrette will be posted online and viewers will be encouraged to share the films, and their own experiences. All of this media will be collected and submitted to the Library of Congress.
We’re at a generational shift, and acceptance of the various gay and bisexual communities has opened the doors for some historic changes in social and political behavior. Now seems like an appropriate time to chronicle the human condition as society evolves.
For every person who shares one of the films, or the “Love is Changing History” website, AT&T will donate $1 to The Trevor Project, up to $100,000, to help fund their series of suicide prevention and crisis outreach centers for LGBTQ youth.
The first film ‘Jenny’ is already live (embedded below), and the next film ‘Two Dads’ is listed as “Coming Soon”.
The project is already tracking AT&T’s donations, and for more info, please check out: http://www.loveischanginghistory.com/