Quechua makes rugged outdoor activity clothes and gear, and now they’re moving into the world of consumer electronics. Working with Archos, they’re targeting the rough and tumble set. The Quechua phone will have a five inch screen (resolution to be announced) with a 1.2GHz Qualcomm quad-core, 1GB of RAM, 4GB of storage and a MicroSD card slot for expansion.
Not the most exciting specs to be sure, but it’ll be IP54 certified against water and drop damage. It will also sport a huge 3500mAh battery, which on these low power specs, should provide excellent run time. No LTE, but this looks like it’s following in the footsteps of other branded devices like Caterpillar’s licensed rugged phone.
Released for European markets, expect a price of €230 (about $310), and here’s to hoping Archos brings a similar design to the USA. This also reinforces how competitive the entry and mid level unlocked markets will be over next year.